| General Information |
| Professor: |
Douglas Fugate |
| Course: |
MKT 321 |
| Course Title: |
Consumer Behavior |
| Student Grade: |
A |
| Post Date: |
3:55:56 PM 5/8/2008 |
| Overall Rating: |
Good  |
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| Exam Information |
| Exam Content: |
 Multiple Choice
Matching
True/False
Fill in the Blank
Essay
Problem Solving
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| Mandatory Final: |
No |
| Cumulative Final: |
No |
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| Other Information |
| Textbook Required: |
Yes |
| Extra Credit Available: |
No |
| Attendance Required: |
Yes |
| Quantity of Notes: |
Few/None |
| Difficulty: |
Easy |
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| Additional Comments |
This class was structured very differently than any other class I have ever taken at WKU. At first I did not think that I was going to like it but I ended up LOVING this class and the professor.
The class is set up on a point system where you compete with the other students for your grade which means there will be a curve at the end of the semester. Every Monday is lecture and you receive 5 points by taking some notes on an index card (you need 50 total), every Wednesday 2-3 different students do presentations over that weeks chapter and you get 5 points for evaluating the presenters that day (you need 50 total) -- your personal presentation is worth 50 points as well --, every Friday you have a 10 point quiz over the chapter of the week (he counts the top 10 quizzes) and you have a 20 point writing assignment due that day (he counts the top 10 papers as well.) The quizes are very simply if you browse through the chapter. The first few papers might seem difficult at first (esp. when you get the grades) but it gets better. Just be sure to closely follow the directions and provide some insight. I recommend talking and participating during class too. There are no exams in the class!!!!!!!!!!!!!
Overall, I learned more in this class than I have in any other marketing course and I appreciated the change in structure!!!
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| Abuse/Correction Report |
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